Winning With Words
98% of all thought is unconscious. Words are not neutral. When you control the “narrative”, you’ll win! Controlling the narrative involves framing and messaging development, delivery, and discipline. Learn proven scientific strategies that can help your members control the narrative about their union and what you want to achieve. Framing your messages helps your membership engagement/recruitment, organizing, bargaining and LCAP involvement which all lead to a WIN for your members.
August 09, 2022
CTA Virtual Pass
2023-2024 University Credit Program: 1.25
This seminar is presented free of charge.